MILLENNIALS FACING THE MIRROR: TECHNOLOGY, YOUTH AND EDUCATION
LOS MILLENNIALS FRENTE AL ESPEJO: TECNOLOGÍA, JÓVENES Y EDUCACIÓN

MILLENNIALS FACING THE MIRROR: TECHNOLOGY, YOUTH AND EDUCATION
LOS MILLENNIALS FRENTE AL ESPEJO: TECNOLOGÍA, JÓVENES Y EDUCACIÓN
- 100 pages
- Ecuador
- UDLA Ediciones
- 2018
This book allows us to overcome the prototypical conversation about millennials, as well as the mystification of a set of characteristics and defaults attributed to those who are part of this global segment, which were born at the end of the last century and beginning of this one. In our countries, there is a lot of talk about millennials, but there is little research about it. For this reason, this book opens the possibility of understanding about this segment of young people, why the importance of understanding their actions and in addition, how does the change of this generation took place at the end of the 20th century and it came with the world’s spare part. As this work is not strictly conceptual, it shows a set of evidence about uses and consumption habits of Internet and ICT by millennials. Within the framework of a research that combines qualitative and quantitative methods, taking as research students from communication career at universities in Quito.
- MILLENNIALS FACING THE MIRROR: TECHNOLOGY, YOUTH AND EDUCATION
- Karla Cuadrado Author , Solange Flores Author , Ricardo Gallegos Author , Sofía Guerrero Author , Xavier Jiménez Author , César Ulloa Author , Juan Villalobos Author , César Ulloa Editor
- Universidad de Las Américas
- Available Worldwide
- Spanish
- Printed
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- 978-994-2779-05-2
- No
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- Susana Salvador Crespo
- susana.salvador@udla.edu.ec
- +59 (39) 9915–7185